{"id":181,"date":"2025-04-15T15:07:57","date_gmt":"2025-04-15T13:07:57","guid":{"rendered":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/?p=181"},"modified":"2025-04-16T15:39:53","modified_gmt":"2025-04-16T13:39:53","slug":"sa-latt-ar-det-att-gora-ratt-i-butiken","status":"publish","type":"post","link":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/sa-latt-ar-det-att-gora-ratt-i-butiken\/","title":{"rendered":"S\u00e5 l\u00e4tt \u00e4r det att g\u00f6ra r\u00e4tt i butiken"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(255,255,255,0) 0%|rgba(0,0,0,0.45) 100%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-cover-d.jpg” parallax=”on” background_blend=”multiply” min_height=”500px” min_height_tablet=”auto” min_height_phone=”auto” min_height_last_edited=”on|phone” height=”86vh” height_tablet=”500px” height_phone=”390px” height_last_edited=”on|phone” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” hover_enabled=”0″ background_last_edited=”on|phone” use_background_color_gradient_tablet=”on” background_color_gradient_stops_tablet=”rgba(255,255,255,0) 0%|rgba(0,0,0,0.45) 99%” background_image_tablet=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-cover.jpg” background_enable_image_tablet=”on” parallax_tablet=”off” background_blend_tablet=”overlay” global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″ background_color_gradient_overlays_image_tablet=”off”][et_pb_row custom_padding_last_edited=”off|phone” _builder_version=”4.23.1″ _module_preset=”default” positioning=”absolute” position_origin_a=”bottom_center” vertical_offset=”0px” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”750px” custom_margin=”0px||||false|false” custom_padding=”0px||20px||false|false” custom_padding_tablet=”0px||20px||false|false” custom_padding_phone=”||30px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_text_align=”center” header_text_color=”#FFFFFF” header_font_size=”78px” custom_margin=”||20px||false|false” custom_margin_tablet=”||10px||false|false” custom_margin_phone=”||0px||false|false” custom_margin_last_edited=”on|desktop” header_font_size_tablet=”60px” header_font_size_phone=”32px” header_font_size_last_edited=”on|phone” header_text_shadow_style=”preset3″ header_text_shadow_blur_strength=”0.5em” header_text_shadow_color=”rgba(0,0,0,0.5)” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

S\u00e5 l\u00e4tt \u00e4r det att g\u00f6ra r\u00e4tt i butiken<\/h1>\n

[\/et_pb_text][et_pb_icon font_icon=”3||divi||400″ icon_color=”#FFFFFF” icon_width=”45px” icon_width_tablet=”45px” icon_width_phone=”40px” icon_width_last_edited=”on|phone” _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_icon][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” module_class=”brodtext” _builder_version=”4.20.0″ _module_preset=”default” background_color=”#f7f9fb” custom_padding=”50px||50px||true|false” custom_padding_tablet=”50px||50px||true|false” custom_padding_phone=”40px||40px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.20.0″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||14px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

F\u00f6r den medvetne konsumenten kan det ibland vara tids\u00f6dande att f\u00f6rs\u00f6ka hitta varor som lever upp till de egna \u00f6nskem\u00e5len. Men hj\u00e4lp finns att f\u00e5 i en butikshylla n\u00e4ra dig. Nu tar n\u00e4mligen ICA Malmborgsgruppen ett extra kliv f\u00f6r att g\u00f6ra det enklare f\u00f6r sina kunder att g\u00f6ra bra och h\u00e5llbara val.<\/h6>\n

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EXTERN L\u00c4NK: L\u00e4s mer om ICA Malmborgs och deras h\u00e5llbarhetsarbete h\u00e4r<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|phone” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Aldrig har det funnits s\u00e5 stora m\u00f6jligheter att g\u00f6ra medvetna och h\u00e5llbara val som idag. Olika certifieringar p\u00e5 f\u00f6rpackningarna v\u00e4gleder konsumenten kring produkternas h\u00e4rkomst, tillverkning och sociala dimensioner. Att v\u00e4lja dessa varor g\u00f6r gott f\u00f6r v\u00e4rlden och underl\u00e4ttar de egna vardagsink\u00f6pen. Nu satsar dessutom ICA Malmborgsgruppen p\u00e5 att ut\u00f6ka servicen till sina kunder genom synlig v\u00e4gledning i hyllorna, men ocks\u00e5 genom att s\u00e4lja varor som tidigare g\u00e5tt f\u00f6rlorade som matsvinn till ett l\u00e4gre pris.<\/p>\n

\u2013 N\u00e4r du kliver in i en Malmborgsbutik kan du k\u00e4nna dig trygg i att den \u00e4r b\u00e5de Svanen- och KRAV-certifierad. Det betyder att vi har ett stort utbud av certifierade varor, men ocks\u00e5 att v\u00e5r personal har r\u00e4tt kunskaper om produkterna, ber\u00e4ttar Ola Hollerup, Malmborgshandlare p\u00e5 Clemenstorget i Lund.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-ola-1.jpg” title_text=”im-ola-1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”25px||10px||false|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text module_class=”bildtext” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||30px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Ola Hollerup, Malmborgshandlare p\u00e5 Clemenstorget i Lund.<\/p>\n

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KRAV f\u00f6r maten och Svanen f\u00f6r hush\u00e5llsprodukter<\/h2>\n

KRAV och Svanen \u00e4r kanske de mest k\u00e4nda certifieringarna i Sverige. KRAV certifierar livsmedel och Svanen hush\u00e5llsprodukter som hygienartiklar, bl\u00f6jor och reng\u00f6ringsmedel. Att hela butiken \u00e4r Svanenm\u00e4rkt inneb\u00e4r att den uppfyller str\u00e4nga milj\u00f6krav och har tagit ett helhetsgrepp om butikens milj\u00f6arbete. KRAV-m\u00e4rkningen av Malmborgs butiker inneb\u00e4r att de inte bara s\u00e4ljer f\u00f6rpackade KRAV-produkter, utan kan \u00e4ven s\u00e4lja KRAV-m\u00e4rkt mat i l\u00f6svikt. I fiskdisken och frysdisken v\u00e4gleder certifieringarna MSC\/ASC till vildf\u00e5ngad fisk som kommer fr\u00e5n livskraftiga best\u00e5nd (MSC) eller \u00e4r ansvarsfullt odlad (ASC). Alla Malmborgsbutiker \u00e4r \u00e4ven godk\u00e4nda enligt Kvalitetscertifierad butik<\/em> som \u00e4r Svensk Dagligvaruhandels standard f\u00f6r livsmedelshantering i butik.<\/p>\n

\u2013 Genom att \u00f6ka tillg\u00e4ngligheten p\u00e5 h\u00e5llbara varor och fronta dem i butiken g\u00f6r vi det enklare f\u00f6r v\u00e5ra kunder att ha en h\u00e5llbar och klimatsmart ink\u00f6pslista. Det ska helt enkelt vara l\u00e4tt att v\u00e4lja r\u00e4tt, s\u00e4ger Ola.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”rgba(0,0,0,0.4)” background_image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-1-1.jpg” background_position=”center_right” background_horizontal_offset=”20%” height=”779px” height_tablet=”500px” height_phone=”350px” height_last_edited=”on|phone” background_last_edited=”off|tablet” background_enable_color_tablet=”off” background_image_tablet=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2024\/02\/draken-1×1-1.jpg” background_enable_image_tablet=”on” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” module_class=”brodtext” _builder_version=”4.20.0″ _module_preset=”default” background_color=”#f7f9fb” custom_padding=”50px||50px||true|false” custom_padding_tablet=”50px||50px||true|false” custom_padding_phone=”40px||40px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.20.0″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”0px|449px|0px|auto|true|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Med sk\u00e5nsk mat och h\u00e5llbar fisk p\u00e5 tallriken<\/h2>\n

N\u00e4r vi tr\u00e4ffar Ola p\u00e5 ICA Malmborgs p\u00e5 Clemenstorget i Lund \u00e4r personalen i full f\u00e4rd med att m\u00e4rka upp en hyllsektion med vippor d\u00e4r det st\u00e5r Lokalt fr\u00e5n Sk\u00e5ne<\/em>. Malmborgsgruppen har tagit fram en egen m\u00e4rkning f\u00f6r just lokalproducerad mat, men \u00e4ven tre andra m\u00e4rkningar: F\u00f6r ett h\u00e5llbart hav, Eko<\/em> och Resurskocken<\/em>. M\u00e4rkningarna baseras p\u00e5 kunskapen hos Malmborgsgruppens ink\u00f6pare som har god kontroll \u00f6ver de leverant\u00f6rer som v\u00e4ljs ut. F\u00f6r ett h\u00e5llbart hav<\/em> baseras p\u00e5 de fiskekvoter som s\u00e4tter ramarna f\u00f6r tillg\u00e5ngen p\u00e5 f\u00e4rsk fisk. Eko<\/em> \u00e4r som namnet avsl\u00f6jar en m\u00e4rkning av ekologiska varor. Medan Resurskocken<\/em> \u00e4r Malmborgsgruppens eget koncept f\u00f6r att ta vara p\u00e5 varor som traditionellt riskerar att bli till svinn.<\/p>\n

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Olle Melander, professor och \u00f6verl\u00e4kare, Lunds Universitet och Sk\u00e5nes Universitetssjukhus.<\/h5>\n

[\/et_pb_text][et_pb_image src=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-1-3.jpg” title_text=”im-1-3″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”25px||10px||false|false” custom_padding=”0px||0px||true|false” animation_style=”fade” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”32px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Svinnsmart svinnmat<\/h2>\n

Att k\u00f6pa in lagom med produkter f\u00f6r att minska matsvinnet \u00e4r en av butikernas stora utmaningar och n\u00e5got som Malmborgsgruppen arbetar med dagligen. Visst matsvinn \u00e4r oundvikligt, men det beh\u00f6ver inte alltid vara av ondo. Det \u00f6ppnar upp f\u00f6r kreativitet och m\u00f6jlighet att erbjuda varor till ett l\u00e4gre pris s\u00e5 att alla pl\u00e5nb\u00f6cker kan f\u00e5 tillg\u00e5ng till bra mat. I Malmborgs eget k\u00f6k tillagas goda matr\u00e4tter p\u00e5 svinnmat som paketeras och s\u00e4ljs i butiken till ett l\u00e4gre pris under m\u00e4rkningen Resurskocken. De varor av god kvalitet som sorterats ut, men som inte anv\u00e4nts inom Resurskocken, sk\u00e4nks till v\u00e4lg\u00f6renhet. \u00c4ven varor som verkligen m\u00e5ste sl\u00e4ngas kommer till nytta, till exempel genom att bli biogas.<\/p>\n

\u2013 Att alla ska g\u00f6ra 100% h\u00e5llbara val hela tiden \u00e4r kanske inte realistiskt, men att v\u00e4lja en milj\u00f6m\u00e4rkt vara d\u00e5 och d\u00e5 bidrar ocks\u00e5 till en mer h\u00e5llbar v\u00e4rld, p\u00e5minner Ola och s\u00e4tter upp en Eko-vippa p\u00e5 hyllkanten.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|phone” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″ locked=”off”]<\/p>\n

EXTERN L\u00c4NK: L\u00e4s mer om ICA Malmborgs och deras h\u00e5llbarhetsarbete h\u00e4r<\/a><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-1-2.jpg” title_text=”im-1-2″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”25px||10px||false|false” custom_padding=”0px||0px||true|false” animation_style=”fade” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”32px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Vilka m\u00e4rkningar k\u00e4nner du igen?<\/h2>\n

H\u00e4r \u00e4r hela listan av m\u00e4rkningar och certifieringar du finner hos ICA Malmborgs:<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ffeae6″ width_tablet=”80%” width_phone=”100%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”25px||0px|auto|false|false” custom_padding=”25px|20px|20px|20px|false|true” border_radii=”on|8px|8px|8px|8px” border_radii_tablet=”on|8px|8px|8px|8px” border_radii_phone=”on|0px|0px|0px|0px” border_radii_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”fakta” _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_3_text_align=”center” background_enable_color=”off” custom_margin=”||0px||false|false” custom_padding=”||||false|true” custom_padding_tablet=”|20px||20px|false|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Butikens egna m\u00e4rkningar<\/h3>\n

[\/et_pb_text][dica_divi_carousel show_items_desktop=”1″ show_items_tablet=”1″ arrow_nav=”on” dot_nav=”on” equal_height=”on” arrow_nav_color=”#da2242″ dots_color=”#FFFFFF” dots_active_color=”#da2242″ overlay_color_field_bgcolor=”rgba(255,255,255,0.85)” arrow_font_size=”30px” image_padding=”||10px||false|false” arrow_font_size_phone=”30px” arrow_font_size_last_edited=”off|desktop” module_class=”cert-txt” _builder_version=”4.27.4″ _module_preset=”default” title_font=”|700|||||||” title_text_align=”center” title_letter_spacing=”-1px” body_text_align=”center” body_font_size=”16px” body_line_height=”1.3em” custom_css_content=”width:80%;||margin-left:auto;||margin-right:auto;” custom_css_image=”width:40%;||margin-left:auto;||margin-right:auto;” global_colors_info=”{}” custom_css_image_last_edited=”on|phone” custom_css_image_tablet=”width:60%;||margin-left:auto;||margin-right:auto;” custom_css_image_phone=”width:80%;||margin-left:auto;||margin-right:auto;” theme_builder_area=”post_content”][dica_divi_carouselitem title=”F\u00f6r ett h\u00e5llbart hav” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-hallbart-hav.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]Klimatsmart fisk med h\u00e4nsyn till aktuella fiskekvoter.[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Lokalt fr\u00e5n Sk\u00e5ne ” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-lokalt-fran-skane.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

N\u00e4rproducerat fr\u00e5n sk\u00e5nska b\u00f6nder och leverant\u00f6rer.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Eko” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-eko.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Ekologiska varor som fr\u00e4mjar biologisk m\u00e5ngfald och djurens naturliga beteenden.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Resurskocken” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-resurskocken.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Tar tillvara och tillagar varor av god kvalitet och erbjuder dem till ett l\u00e4gre pris.<\/p>\n

[\/dica_divi_carouselitem][\/dica_divi_carousel][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ffeae6″ width_tablet=”80%” width_phone=”100%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”25px||0px|auto|false|false” custom_padding=”25px|20px|20px|20px|false|true” border_radii=”on|8px|8px|8px|8px” border_radii_tablet=”on|8px|8px|8px|8px” border_radii_phone=”on|0px|0px|0px|0px” border_radii_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”fakta” _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_3_text_align=”center” background_enable_color=”off” custom_margin=”||0px||false|false” custom_padding=”||||false|true” custom_padding_tablet=”|20px||20px|false|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Certifieringar<\/h3>\n

[\/et_pb_text][dica_divi_carousel show_items_desktop=”1″ show_items_tablet=”1″ arrow_nav=”on” dot_nav=”on” equal_height=”on” arrow_nav_color=”#da2242″ dots_color=”#FFFFFF” dots_active_color=”#da2242″ overlay_color_field_bgcolor=”rgba(255,255,255,0.85)” arrow_font_size=”30px” image_padding=”||10px||false|false” arrow_font_size_phone=”30px” arrow_font_size_last_edited=”off|desktop” module_class=”cert-txt” _builder_version=”4.27.4″ _module_preset=”default” title_font=”|700|||||||” title_text_align=”center” title_letter_spacing=”-1px” body_text_align=”center” body_font_size=”16px” body_line_height=”1.3em” custom_css_content=”width:80%;||margin-left:auto;||margin-right:auto;” custom_css_image=”width:40%;||margin-left:auto;||margin-right:auto;” global_colors_info=”{}” custom_css_image_last_edited=”on|phone” custom_css_image_tablet=”width:60%;||margin-left:auto;||margin-right:auto;” custom_css_image_phone=”width:80%;||margin-left:auto;||margin-right:auto;” theme_builder_area=”post_content”][dica_divi_carouselitem title=”Kvalitetscertifierad butik” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-kvalitetscertifierad-butik.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Svensk Dagligvaruhandels standard f\u00f6r livsmedelshantering i butik.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”KRAV” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-krav.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Fr\u00e4mjar ekologisk och h\u00e5llbar matproduktion med h\u00f6ga krav p\u00e5 milj\u00f6, djurv\u00e4lf\u00e4rd, h\u00e4lsa och socialt ansvar.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Svanen” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-svanen.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Hj\u00e4lper konsumenter att v\u00e4lja de mest milj\u00f6v\u00e4nliga produkterna och tj\u00e4nsterna f\u00f6r ett h\u00e5llbart samh\u00e4lle.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”MSC (Marine Stewardship Council)” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-msc.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Arbetar f\u00f6r att skydda haven genom certifiering av h\u00e5llbara fiskemetoder.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”ASC (Aquaculture Stewardship Council)” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-asc.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Fr\u00e4mjar ansvarsfullt vattenbruk med fokus p\u00e5 milj\u00f6, biologisk m\u00e5ngfald och socialt ansvar.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Fairtrade” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-fairtrade.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Syftar till att minska fattigdom och st\u00e4rka m\u00e4nskliga r\u00e4ttigheter genom r\u00e4ttvis handel och h\u00e4nsyn till milj\u00f6n.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Nyckelh\u00e5let” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-nyckelhal.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Hj\u00e4lper konsumenter att v\u00e4lja h\u00e4lsosammare livsmedel med mindre fett, socker och salt samt mer fibrer.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Svenskt Sigill” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-svensk-sigill.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Svenskproducerad mat och blommor med fokus p\u00e5 klimat, biologisk m\u00e5ngfald, djuromsorg och livsmedelss\u00e4kerhet.<\/p>\n

[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Fr\u00e5n Sverige” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-fransverige.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Ursprungsm\u00e4rkning av svenskproducerade r\u00e5varor, livsmedel och v\u00e4xter.<\/p>\n

[\/dica_divi_carouselitem][\/dica_divi_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

S\u00e5 l\u00e4tt \u00e4r det att g\u00f6ra r\u00e4tt i butikenF\u00f6r den medvetne konsumenten kan det ibland vara tids\u00f6dande att f\u00f6rs\u00f6ka hitta varor som lever upp till de egna \u00f6nskem\u00e5len. Men hj\u00e4lp finns att f\u00e5 i en butikshylla n\u00e4ra dig. Nu tar n\u00e4mligen ICA Malmborgsgruppen ett extra kliv f\u00f6r att g\u00f6ra det enklare f\u00f6r sina kunder att […]<\/p>\n","protected":false},"author":1,"featured_media":202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"_links":{"self":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/comments?post=181"}],"version-history":[{"count":49,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/181\/revisions"}],"predecessor-version":[{"id":320,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/181\/revisions\/320"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/media\/202"}],"wp:attachment":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/media?parent=181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/categories?post=181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/tags?post=181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}