<\/path><\/svg>[\/et_pb_code][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_line_height=”1.15em” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_margin=”||35px||false|false” custom_padding=”||||false|false” header_font_size_tablet=”” header_font_size_phone=”24px” header_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\nMycket har f\u00f6r\u00e4ndrats sedan Lasse stod p\u00e5 barrikaderna f\u00f6r milj\u00f6n. Men hans vilja att skapa en mer h\u00e5llbar livsmedelsbransch sitter fortfarande i v\u00e4ggarna h\u00e4r, s\u00e4ger Ola Hollerup, butikschef p\u00e5 ICA Malmborgs p\u00e5 Clemenstorget i Lund.<\/h1>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Symboler i hyllan g\u00f6r det l\u00e4tt att v\u00e4lja r\u00e4tt<\/h2>\n Malmborgs erbjuder ett brett sortiment av klimatsmarta livsmedel och produkter, m\u00e5nga med olika certifieringar och ursprungsm\u00e4rkningar. F\u00f6r att ytterligare underl\u00e4tta f\u00f6r kunderna att v\u00e4lja r\u00e4tt i butikshyllan har de tagit fram fyra symboler som representerar olika fokusomr\u00e5den som Malmborgs anser vara s\u00e4rskilt viktiga f\u00f6r en h\u00e5llbar livsmedelskonsumtion.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” background_color=”#ffeae6″ width_tablet=”80%” width_phone=”100%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”30px||30px|auto|false|false” custom_padding=”25px|20px|20px|20px|false|true” border_radii=”on|8px|8px|8px|8px” border_radii_tablet=”on|8px|8px|8px|8px” border_radii_phone=”on|0px|0px|0px|0px” border_radii_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.24.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”fakta” _builder_version=”4.27.4″ _module_preset=”default” header_2_text_align=”center” header_3_text_align=”center” background_enable_color=”off” custom_margin=”||0px||false|false” custom_padding=”||||false|true” custom_padding_tablet=”|20px||20px|false|true” custom_padding_phone=”20px|20px|20px|20px|true|true” custom_padding_last_edited=”off|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Butikens egna m\u00e4rkningar<\/h3>\n [\/et_pb_text][dica_divi_carousel show_items_desktop=”1″ show_items_tablet=”1″ arrow_nav=”on” dot_nav=”on” equal_height=”on” arrow_nav_color=”#da2242″ dots_color=”#FFFFFF” dots_active_color=”#da2242″ overlay_color_field_bgcolor=”rgba(255,255,255,0.85)” arrow_font_size=”30px” image_padding=”||10px||false|false” arrow_font_size_phone=”30px” arrow_font_size_last_edited=”off|desktop” module_class=”cert-txt” _builder_version=”4.27.4″ _module_preset=”default” title_font=”|700|||||||” title_text_align=”center” title_letter_spacing=”-1px” body_text_align=”center” body_font_size=”16px” body_line_height=”1.3em” custom_css_content=”width:80%;||margin-left:auto;||margin-right:auto;” custom_css_image=”width:40%;||margin-left:auto;||margin-right:auto;” global_colors_info=”{}” custom_css_image_last_edited=”on|phone” custom_css_image_tablet=”width:60%;||margin-left:auto;||margin-right:auto;” custom_css_image_phone=”width:80%;||margin-left:auto;||margin-right:auto;” theme_builder_area=”post_content”][dica_divi_carouselitem title=”F\u00f6r ett h\u00e5llbart hav” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-hallbart-hav.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]Klimatsmart fisk med h\u00e4nsyn till aktuella fiskekvoter.[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Lokalt fr\u00e5n Sk\u00e5ne ” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-lokalt-fran-skane.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
N\u00e4rproducerat fr\u00e5n sk\u00e5nska b\u00f6nder och leverant\u00f6rer.<\/p>\n
[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Eko” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-eko.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Ekologiska varor som fr\u00e4mjar biologisk m\u00e5ngfald och djurens naturliga beteenden.<\/p>\n
[\/dica_divi_carouselitem][dica_divi_carouselitem title=”Resurskocken” button_url_new_window=”1″ image=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/im-resurskocken.png” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Tar tillvara och tillagar varor av god kvalitet och erbjuder dem till ett l\u00e4gre pris.<\/p>\n
[\/dica_divi_carouselitem][\/dica_divi_carousel][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” width_tablet=”80%” width_phone=”90%” width_last_edited=”on|phone” max_width=”640px” module_alignment=”center” custom_margin=”0px||0px||true|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Hela kedjan m\u00e5ste h\u00e5lla f\u00f6r att vara h\u00e5llbar<\/h2>\n Malmborgsgruppen handplockar leverant\u00f6rer som delar samma ambitioner inom klimat och h\u00e5llbarhet. M\u00e5let \u00e4r att kunna erbjuda det allra b\u00e4sta n\u00e4r det g\u00e4ller s\u00e5v\u00e4l kvalitet som lokalproducerade varor och eko. Och p\u00e5 motsvarande s\u00e4tt vill Malmborgs uppfattas av producenterna som en butik d\u00e4r de h\u00e5llbara produkterna kommer till sin r\u00e4tt. H\u00e5llbarhet \u00e4r en kedja d\u00e4r varje l\u00e4nk \u00e4r lika viktig.<\/p>\n
[\/et_pb_text][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” max_width=”52px” custom_margin=”35px||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/path><\/svg>[\/et_pb_code][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_line_height=”1.15em” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_margin=”||35px||false|false” custom_padding=”||||false|false” header_font_size_tablet=”” header_font_size_phone=”24px” header_font_size_last_edited=”on|phone” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\nVi \u00e4r stolta \u00f6ver bredden i v\u00e5rt sortiment och det \u00e4r n\u00e5got vi vet att v\u00e5ra kunder uppskattar, valfriheten. Men samtidigt vill vi p\u00e5verka d\u00e4r vi kan. Till exempel s\u00e4ljer vi sedan flera \u00e5r endast ekologiska bananer, s\u00e4ger Ola.<\/h1>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Att driva butik klimatsmart<\/h2>\n Inom Malmborgsgruppen \u00e4r det medarbetarnas kunskaper som \u00e4r stommen i h\u00e5llbarhetsarbetet. Personal och avdelningsansvariga utbildas kontinuerligt f\u00f6r att de ska veta allt om butikens produkter och det \u00f6vergripande h\u00e5llbarhetsarbetet. En viktig del den h\u00e5llbara anpassningen handlar om energi. Malmborgs har sedan l\u00e4nge enbart anv\u00e4nt sig av gr\u00f6n el fr\u00e5n svensk vindkraft. Ut\u00f6ver det s\u00e5 arbetar Malmborgs st\u00e4ndigt med att energieffektivisera butiksdriften genom att ha koll p\u00e5 det senaste inom teknikutvecklingen och hitta smarta s\u00e4tt att h\u00e5lla energif\u00f6rbrukningen nere.<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/ica-malmborgs-kyldisk.jpg” title_text=”ica-malmborgs-kyldisk” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”25px||25px||true|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
Social h\u00e5llbarhet – lokalt och globalt<\/h2>\n Som lokal livsmedelshandlare ligger det n\u00e4ra till hands att vara engagerade i kundernas vardag, men ocks\u00e5 att ge kunderna m\u00f6jlighet att via Malmborgs p\u00e5verka omv\u00e4rlden. Malmborgs \u00e4r involverade i flera initiativ och organisationer som k\u00e4mpar f\u00f6r m\u00e4nniskor som har det sv\u00e5rt eller \u00e4r i behov av st\u00f6d i olika former:<\/p>\n
Sk\u00e5nes Stadsmission m flDet lokala f\u00f6reningslivetAjaBajaCancer<\/strong>[\/et_pb_text][et_pb_image src=”https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-content\/uploads\/2025\/04\/ica-Pantrum_Malmborgs.jpg” title_text=”ica-Pantrum_Malmborgs” _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”25px||25px||true|false” custom_padding=”0px||0px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|desktop” custom_padding=”||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
S\u00e5 kontrolleras att butiken g\u00f6r r\u00e4tt<\/h2>\n Certifieringar som till exempel Svanen, KRAV och MSC inneb\u00e4r att butiken kontrolleras regelbundet. Lever butiken inte upp till kraven s\u00e5 f\u00e5r den helt enkelt inte beh\u00e5lla certifieringen. Genom \u00e5rliga NKI-unders\u00f6kningar (n\u00f6jd-kund-index) f\u00e5r kunderna \u00e4ven sj\u00e4lva tycka till om Malmborgs. Unders\u00f6kningen blir en v\u00e4rdem\u00e4tare, inte bara p\u00e5 utbud och service, utan \u00e4ven p\u00e5 hur h\u00e5llbarhetsarbetet uppfattas av kunderna. \u00c4ven frist\u00e5ende organisationer som OrganicSweden genomf\u00f6r egna m\u00e4tningar av butikens utbud av ekologiska varor.<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” width_tablet=”100%” width_phone=”100%” width_last_edited=”off|phone” custom_padding=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″ locked=”off”]<\/p>\n
EXTERN L\u00c4NK: L\u00e4s mer om ICA Malmborgs och deras h\u00e5llbarhetsarbete h\u00e4r<\/a><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"
Det osynliga h\u00e5llbarhetsarbetet i din livsmedelsbutikF\u00f6r den som vill g\u00f6ra medvetna och h\u00e5llbara val i butiken har ICA Malmborgs tagit fram ett antal symboler som guidar kunderna i butikshyllorna. Men det \u00e4r bara toppen av isberget n\u00e4r det g\u00e4ller Malmborgs h\u00e5llbarhetsarbete. Mycket syns inte i butiken men har stor p\u00e5verkan i v\u00e4rlden utanf\u00f6r, b\u00e5de p\u00e5 […]<\/p>\n","protected":false},"author":1,"featured_media":314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-okategoriserade"],"_links":{"self":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/comments?post=270"}],"version-history":[{"count":34,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/270\/revisions"}],"predecessor-version":[{"id":317,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/posts\/270\/revisions\/317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/media\/314"}],"wp:attachment":[{"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/media?parent=270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/categories?post=270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandstudio.sydsvenskan.se\/ica-malmborgs\/wp-json\/wp\/v2\/tags?post=270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}